Leadership Brand
In professional services, your name carries as much weight as your firm’s. Prospects check the person before they book the meeting. Leadership Brand turns that scrutiny into an asset – a consistent, strategic presence that does the trust-building for you, before you ever pick up the phone.
How It Works
Foundation. Included, not invoiced.
- 1:1 brand positioning workshop, 60 minutes via Teams
- Personal brand statement and messaging pillars
- Tone of voice definition
- Bio rewrite for LinkedIn, plus optional website or about page
- Profile audit and visual identity guide – photography, banner and featured section
- Engagement playbook – who to engage, where, and what good looks like
- 12-week content roadmap, mapped to your goal – talent, referrals, speaking or clients
- 4 LinkedIn posts per month, written and designed
- Engagement prompts, refreshed monthly against the playbook
- Monthly check-in on analytics and content themes
- Quarterly roadmap refresh against your goal
$1,000/month (ex GST) · Six-month minimum term
Ideal For
Leaders who don’t have time to build their brand, but know they need one – founders, partners and executives who are the face of the business, whether they’ve claimed that yet or not.
MONTH ONE, ONE CLIENT
Add To Your Package
- Additional posts
- Active comment and DM management
- Connection targeting
- Ghostwritten articles or long-form LinkedIn newsletters
- Speaking profile or pitch deck development
- Media kit or digital press profile one-pager
- Quoted on request: video content strategy, cross-platform strategy (X, Instagram), bespoke networking or brand-building events
A personal brand doesn’t compound in twelve weeks – six months is what it takes to see it land.
Already considering a core package? Leadership Brand is included at no extra cost with the Alpha Package. On Assist, Manage or Grow, add it for the same $1,000/month.